The brief
Sterling & Reed offer legal and accountancy services under one roof in Leeds. Their old website was a wall of text. They wanted to look established and trustworthy, but also be the easiest firm in the city to understand and contact.
All projects
Law & Accounting
Sterling & Reed
A trustworthy solicitors and chartered accountants website with clear services, transparent fixed fees, a team directory, articles, and consultation booking.
sterlingreed.firstlight-digital.com
Law & Accounting · 5 pages
Sterling & Reed
Explore the live websiteHome · Services · Team · Insights · Contact
Visit websiteThe design response
A quietly confident, editorial design in deep green, cream and oxblood with a traditional serif. Services are split clearly into Legal and Accounting, each with its own page and fixed-fee guide. A fee estimator and a consultation booker remove the guesswork.
Delivered outcome
A five-page website plus individual service and article pages. Visitors can explore services, estimate fees, read guides, find the right specialist, and book a consultation slot.
The complete journey
A considered role for every page.
01Home
Page purpose
Establish credibility immediately and route visitors to legal or accounting help.
Design decisions
A composed hero with two clear routes — Legal and Accounting — then credentials, featured services and recent articles.
Role in the journey
Visitors pick their need and land on the relevant service.
02Services
Page purpose
Explain every service in plain English with fixed fees where possible.
Design decisions
A tabbed list of legal and accounting services with a fee estimator. Each service has a detail page with what's included.
Role in the journey
Every service page ends with a link to book a consultation.
03Team
Page purpose
Put faces and specialisms to the firm's name.
Design decisions
A filterable directory of partners and specialists with qualifications and areas of practice.
Role in the journey
Visitors can book directly with the right person.
04Insights
Page purpose
Show expertise through useful, readable guides.
Design decisions
A clean article index filtered by topic, with full article pages in a comfortable reading layout.
Role in the journey
Readers who find a guide useful can book advice.
05Contact
Page purpose
Turn interest into a booked consultation.
Design decisions
A three-step booker: choose a service, pick a date and time slot, enter your details — with a clear confirmation.
Role in the journey
The end of every route through the site.
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